Category Archives: Media

The Event Technique/A Chat with Tonya Edinger



Tonya Edinger’s foray into the event planning business is interesting, to say the least. She could easily be called “The Reluctant Event Planner.” Fast forward 20 years and that woman who was sure she would be eating cat food has advanced to become one of the premier event planners in Western Pennsylvania. Hear her remarkable story, her wildest events and so much more in this very special interview.


The Event Technique/Ah…the Media



“Somebody always knows somebody in the media.” Not the best strategy to get coverage for your events, right? Yet so many organizations handle their event promotions in that fashion. Seems crazy. Here are some great tips to get your media program under control.